Stakeholder Segment

Manufacturers

Protect your brand against counterfeiting while gaining real market and consumer-preference insight from every scan.

Production-Line Integrity

100%

SKUs assigned unique codes at manufacture

−72%

counterfeit risk reduction at source

Key Focus Areas

What Manufacturers Get

Unique QR codes assigned automatically at the point of manufacture, per SKU or per unit.

A single Digital Product Identity record per batch covering origin, certifications and manufacture date.

Real-time counterfeit alerts the moment a cloned or duplicated code is detected in the field.

Consumer-preference analytics drawn from where and how often genuine products are scanned.

A Print Artwork Sign-off gate so nothing reaches your packaging line unapproved.

Enforcement-ready alert briefs your legal team can act on immediately.

Where Counterfeit Risk Concentrates Across the Chain

Need	How ProductEnsure Helps	Typical Outcome
Serialize every unit at source	Automated per-SKU/per-unit QR assignment on the production line	100% serialization coverage
Stop packaging-stage cloning	Print Artwork Sign-off gate before any packaging run	Zero unapproved artwork in market
Catch counterfeits early	Real-time duplicate/clone scan alerts fed to brand protection	Weeks, not years, to detection
Understand real demand	Consumer-preference analytics from genuine scan geography/frequency	Sharper production planning
Meet traceability mandates	Digital Product Identity record per batch (origin, certs, date)	Audit-ready compliance trail

Why It Matters

Counterfeit goods erode brand trust and divert revenue that should reach the legitimate manufacturer.

Regulators in pharma, food and electronics increasingly expect serialized traceability as baseline compliance.

Market insight from genuine scan patterns helps plan production and distribution more accurately.

Early detection of counterfeit clusters lets a brand act in weeks, not after years of silent erosion.